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  Bachelor of Communication  
 
Bachelor of Communication

The main focus of the Bachelor of Communication degree is how written, spoken and nonverbal messages are used to generate meaning within and across contexts, cultures, channels and media.

The graduates of this programme will advocate effective and ethical practice of human communication in the working world. They will have communication skills that will enable them to effectively design, manage, and evaluate communication processes which involve individuals, groups, organisations and the public. The degree’s Work-Integrated Learning component (a one semester internship) provides students with the necessary experiential learning at the workplace.

Students of this programme will have an opportunity to study one semester or more at a university abroad should they be interested. Furthermore, students will also have the opportunity to interact with international students through video conferencing facilities etc.

 
Requirements to Enter the Programme
You need an overall total of 25 points in five subjects and a C-symbol in English. You will also be required to be present for a diagnostic test (or Final Selection Test) if you wish to seek admission into the Bachelor of Communication programme.
 
Some facts about Communication
It is estimated that 75% of a person’s day is spent communicating in some way. As a tertiary level student, 69% of one’s communication time is spent on speaking and listening. A further 17% of one’s communication time is spent on reading and 14% on writing. In other words: we listen to the equivalent of a book a day; we speak a book a week, read a book a month, and write the equivalent of a book a year.
 
Regulations
 
The programme shall be governed by the following regulations:
The Bachelor of Communication shall be awarded to candidates who have obtained at least 422 or 395 NQF credits (depending on choice) as per the curriculum requirements.
 
a) The Bachelor of Communication degree shall begin in year 1 and shall consist of 24 courses from year 1 to year 3.
b) In order to complete the Bachelor of Communication degree, a student shall pass 23 taught courses plus Work Integrated Learning (which shall extend over one semester).
c) In addition, in order to complete the Bachelor of Communication degree, a student shall also be required to study and pass a Namibian national language. This shall be a non-credit bearing course.
d) The Bachelor of Communication degree shall consist of core courses in Communication and in addition to Work Integrated Learning (Internship), other courses which include Basic Mathematics, Information and Communication Technology, and electives from the Social Sciences.
 
Assessment
 
a) Courses will be examined at the end of the semester in which they are taught.
b) Written papers will count for 40 % and continuous assessment (CASS) 60 % in each course.
c) Continuous assessment (CASS) for each course may include a relevant small-scale project.
>> Download Curriculum
 
Employment Opportunities
The Bachelor of Communication degree provides students with skills and knowledge that they can apply across a variety of professional situations, from the corporate world to the public sector and non-profit institutions.
 
The following list provides some career paths for a graduate with a Bachelor in Communication degree:
 
Public Information Officer
Public Relations Officer
Publishing and/or Printing Representative
Newsletter Editor
Customer Service Representative
Advertising Representative
Media Planner
Public Researcher
Counselor
Negotiator
Mediator
News Writer and/or Presenter
Market Researcher
Media Analyst
Programme Co-ordinator
Community Affairs Liaison Officer
Press Liaison Officer
Communications Representative and/or Manager
Communications Lecturer
 
Further Information
  Admission slots on these degree programmes are limited.  Applications and further information on the Bachelor of Communication can be obtained from EITHER Ms Petsy Neiss : pneiss@polytechnic.edu.na (+264) 61 207 2160) OR Alexandra Tjiramanga:atjiramanga@polytechnic.edu.na (+264-61) 207 2193.  
     
 
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